Workspace: 📝 Competitor monitoring
Early-August monitoring shows heavy experimentation across pricing and promotional pages — frequent A/B toggles of plan prices, promo headlines, and benefit/feature framing dominated updates, with several sites flipping numeric values and currency/allowance displays rather than only copy polishing.
Key changes
🚨 Important: The Pro subscription’s yearly billed amount was increased: “$24 per user / month billed yearly as $288” replaced the previous “billed yearly as $265,” reflecting a higher annual cost for that tier.
🚨 Important: The subscriptions page now showcases many specific subscription products and prices and introduces a Vanilla Chicory Latte Set bundle (listed at $34 with a bundle price of $32.30), while updating subscriber benefit copy to emphasize free shipping (including on subscriptions and orders over $45) and revised savings/FAQ wording.
🚨 Important: Mailchimp’s pricing-plan comparison and trial/payment messaging has been revised, including clearer plan labels and included limits (contacts, email sends, SMS credits, seats/audiences) across Free, Essentials, Standard, and Premium. The page also updates the displayed monthly pricing amounts and “Then, starts at … per month” / overage and sending-limit language that governs how the trial and paid plans function.
🚨 Important: The pricing page hero and “what you get for free” section were revised to present the updated free-tier positioning (including the “97% of companies use PostHog for free” messaging) along with the concrete free inclusions like event/recording/request limits and other included features. The surrounding framing for when to pay was also refreshed to emphasize adding a card only when exceeding free-tier limits or needing higher capacity.
🚨 Important: Product tiles on the Products page had their price displays updated: lower sale prices (such as $7.65, $5.95, $8.07) were removed and replaced with 'From' price labels (for example From $8.99, From $6.99, From $9.49). A few product review counts were also incremented (for example 318→320 and 68→69).
🚨 Important: The pricing page no longer shows the Stripe payment notice that said payments are powered by Stripe and that a 1% platform fee is added to the booker’s total on paid bookings in addition to Stripe’s standard processing fees.
🚨 Important: The listed investment account yield updated from 4.23% to 4.22%, along with the displayed accuracy date changing from 08/08/2026 to 08/09/2026.
🚨 Important: The pricing plans shown on the page have been revised, updating the monthly prices for each tier along with related commerce/payment details such as credit card rate starting points and online transaction fee amounts.
The page’s limited-time promotion/discount code has been removed, meaning the pricing shown no longer includes that promotional reduction.
