Best AI Tools for Sales: Boosting Your Revenue in 2025
By Eric Do Couto
Updated March 12, 2025

Best AI Tools for Sales: Boosting Your Revenue in 2025
AI tools have become essential for streamlining Sales workflows and boosting team productivity. From automated email outreach to intelligent meeting assistants, AI-powered solutions help sales professionals focus on what matters most: building relationships and closing deals.
The right AI tools can provide small businesses and sales teams with enterprise-level capabilities without straining their budgets.
These accessible AI Tools have democratized access to advanced sales capabilities that were once available only to large corporations with substantial resources. Modern sales teams can leverage [free AI assistants](https://gemini.google/assistant/?hl=en) for things like automated meeting transcripts, prospect research, meeting preparation, and more.
These AI tools allow Sales teams to work smarter rather than harder. Plus, your Sales Manager will love removing as much of the manual admin work from the teams’ plates as possible. As we move through 2025, the selection of quality, no-cost, or low-cost AI solutions continues to expand rapidly.
1) Avoma
Avoma is a comprehensive [AI platform for note-taking, scheduling, and coaching](https://www.avoma.com/) that helps Sales teams streamline their workflow. It functions as a personal meeting assistant for sales representatives, automatically documenting meaningful conversations while extracting key insights.
Sales teams utilize Avoma to eliminate the distraction of manual note-taking during client calls. The platform records meetings and generates [summarized notes automatically](https://www.avoma.com/blog/sales-enablement-tools) for critical discussion points, allowing sales professionals to remain focused on the conversation with the prospect—not on scribbling notes into a notepad.
One of Avoma's core strengths lies in its ability to streamline virtual meeting collaboration. It accomplishes this through its suite of AI-powered tools for scheduling, contact management, and CRM integration, helping Sales teams save time before and after calls.
Why Avoma?
Beyond basic note-taking, Avoma offers call coaching capabilities to help representatives improve their sales techniques. This feature allows managers to provide targeted feedback based on actual conversations rather than relying solely on reported information.
The platform's CRM update automation reduces administrative burden by syncing meeting outcomes directly to customer relationship management systems. This integration eliminates duplicate data entry and ensures sales records remain current without extra manual steps.
Sales Development Representatives (SDRs) and Account Executives (AEs) can also benefit from Avoma's ability to capture and organize customer interactions. The AI helps identify patterns and opportunities that might go unnoticed during fast-paced sales conversations.
Avoma’s pricing is divided into tiers. Teams can access the AI Meeting Assistant for ~$20 per user per month, the ‘Conversational Intelligence’ and Coaching features for ~$60 per user per month, and the more advanced Win-Loss analysis and revenue-focused features for ~$80 per user per month.
Visualping: Best Competitive Intelligence & Competitor Monitoring Tool for Sales Teams
Sales teams increasingly rely on platforms like [Visualping](https://visualping.io/) for website change detection and competitive analysis. This tool, alongside other [AI-powered website monitoring solutions](https://visualping.io/blog/top-ai-website-monitoring-tools), enables sales teams to track pricing changes, product updates, and competitor movements in real-time.
When integrated with platforms like Slack, Teams, Google Sheets, or via API - Sales teams can get updates on important moves like pricing changes, new product releases, product/market positioning changes, and more.
Tutorial: How to Set Up Visualping for Competitor Tracking & Battlecards
Step 1: Identify Which Competitors to Track
Make a list of your foremost competitors. Consider looking at previous Win-Loss analysis reports to see which competitors are considered alternatives to your solutions or products. Also, talk to your Sales team to identify competitors who might be upcoming or not be on the radar.
Once you have a list of competitors, go to their websites and find the URLs for specific pages containing information on:
- Pricing pages
- Products; including features and copywriting
- Team Leadership
- New Careers/Jobs
- News and Events
- Blogs/Content
Step 2: Load your URLs into Visualping
You can add each page you’d like to monitor into Visualping using the dashboard or if you have access to Visualping Business features, you can Bulk Import the URLs into the dashboard.
Step 3: Select the Page Section for Monitoring
Next, select the specific area of the page on which you want to receive updates. You can choose the area of the page to monitor or specific web page elements. Optionally, you can use Visualping’s advanced features to get notified only on specific keywords of interest – if they’re removed or added to the page.
Step 4: Set the Monitoring Frequency
Specify how frequently Visualping should check the page for changes. Adjust the interval based on your preference, ranging from as often as every five minutes to as long as every month.
Step 5: Select Settings for Notification Delivery
Next, choose how alerts will be delivered to you or your team via email, SMS, Slack, API, webhooks, and more. Set up tracking of competitor movements and push those alerts into a platform where the team regularly spends their time to maximize visibility.
For teams focused on sales enablement through competitive intelligence, it's invaluable to use the alerts from tools like Visualping to constantly update your battlecards and ensure your sales teams are not surprised by competitor moves live on a call.
3) Mixmax
Mixmax is a complete sales engagement platform designed for entire revenue teams. This AI-powered tool helps sales professionals manage their communications efficiently in one centralized location.
With Mixmax, sales teams can manage follow-ups, meetings, and communications from a single dashboard. The automation capabilities help eliminate repetitive tasks and allow sales professionals to focus on selling, not writing and saving tasks in a CRM.
The platform includes an AI email deliverability checker to ensure messages reach their intended recipients. This feature helps improve email campaign performance and prevents email communications from being flagged as spam.
[Mixmax's AI sales features](https://www.mixmax.com/) enable teams to keep customers happy and engaged throughout the sales process. The tool provides valuable insights that help sales professionals personalize their approach to each prospect.
Why Mixmax?
Sales teams can benefit from Mixmax's ability to automate follow-up sequences based on customer behaviour. This automation ensures no potential leads fall through the cracks during the sales cycle.
Mixmax integrates well with many existing sales tech stacks, making implementation straightforward. Teams can quickly adopt the platform without disrupting their current workflows.
The tool's interface is intuitive and user-friendly, requiring minimal training for new users. This ease of use helps teams achieve faster adoption rates and better results from their sales engagement efforts.
4) Gong.io
Gong.io is a powerful [revenue intelligence platform](https://www.gong.io/) that leverages AI to transform sales operations. It analyzes sales calls, meetings, and emails to provide actionable insights for sales teams.
The platform excels at helping sales professionals understand [customer interactions](https://visualping.io/blog/competitive-marketing-intelligence-guide/) better through AI-driven [conversation analytics](https://visualping.io/blog/competitive-intelligence-sources/).
While Gong offers tremendous value, it's important to note that the full version can be expensive for smaller organizations. In my personal experience, Gong adds a ton of value but might be expensive for smaller teams and organizations. Some users on Reddit mention that Gong is [definitely the best note-taking tool](https://www.reddit.com/r/techsales/comments/1fmp93b/is\_gong\_the\_best\_ai\_note\_taking\_tool/), but again, they admit that costs can be a barrier and that there is some advanced functionality that some organizations might not fully utilize.
Why Gong.io?
Sales teams using Gong gain insights into customer conversations that would otherwise be difficult to track manually. The AI identifies patterns, highlights successful techniques, and notes areas for improvement across the sales process.
Gong's technology automatically records, transcribes, and analyzes sales conversations. This allows managers to coach more effectively and sales representatives to learn from both their successes and mistakes.
The platform integrates with existing CRM systems, making it easier for teams to incorporate Gong into their current workflow. This seamless integration enhances productivity without disrupting established processes.
For sales professionals looking to improve their performance, Gong provides concrete data rather than relying on subjective feedback alone, which is a game changer for more analytical folks. This data-driven approach helps create more effective sales strategies based on what works, not what ‘feels’ right.
5) Apollo
Apollo is a powerful sales intelligence platform that offers free AI tools for sales professionals. The platform houses an impressive database featuring over 60 million companies and 260 million contacts, providing a foundation for prospecting activities.
Apollo's free tier allows users to access basic contact information and company data without requiring payment. This makes it an excellent starting point for sales teams with limited budgets.
The platform excels at helping sales representatives find qualified leads through its advanced search capabilities. Users can filter prospects based on specific criteria such as industry, company size, job title, and location. This is particularly helpful for account-based marketing or other focused campaigns.
Apollo integrates seamlessly with popular CRM systems, ensuring data flows smoothly between platforms. This integration capability enhances workflow efficiency and prevents information silos. The most annoying (and potentially embarrassing thing) is when multiple sales reps reach out to the same person, due to data being ‘siloed’ away from the CRM.
I’ve received feedback from Sales professionals who appreciate Apollo's email sequence features, which are available in the free plan. These allow for automated follow-ups that maintain consistent communication with prospects without requiring manual intervention for each message.
Apollo's Chrome extension adds another layer of convenience by allowing users to access prospect information directly while browsing LinkedIn. This feature streamlines the research process and saves valuable time.
Why Apollo?
Apollo offers a clear upgrade path beyond the free tier for teams looking to scale their operations. This allows organizations to start with the free version and expand their usage as needed.
The [AI-powered prospecting capabilities](https://www.apollo.io/magazine/the-best-tools-for-automated-sales-prospecting) help sales teams identify potential customers more efficiently than manual methods. These automated tools significantly reduce the time spent on research and data entry.
6) Humantic.ai
Humantic.ai is a [Buyer Intelligence platform](https://humantic.ai/) powered by Personality AI. The tool specializes in helping sales teams understand their prospects better by providing AI-predicted DISC profiles of potential buyers.
The platform analyzes available data about prospects and generates personality insights that can transform how sales representatives approach conversations. This intelligence helps sales teams tailor their communications to match each prospect's preferred interaction style.
One of the main strengths of Humantic.ai is its [ predictive analysis capabilities. The tool offers sales forecasting features that help teams prioritize leads and focus on prospects with the highest likelihood of conversion.
Although my experience with the tool is limited, G2 reviewers have praised Humantic.ai for its [accurate personality predictions](https://www.g2.com/categories/ai-sales-assistant/free), providing actionable insights. The free tier offers enough functionality for individual sales representatives to improve their approach to prospecting.
This type of data is quite unique, and so the platform has great potential for improving your success in sales conversations. By understanding prospects' communication preferences and behavioral patterns, sales teams can craft more effective outreach strategies.
Why Humantic.ai?
Humantic.ai goes beyond basic lead information by incorporating DISC and OCEAN personality profiles. These psychological frameworks help sales professionals understand not just who their prospects are but also how they make decisions.
The free version provides access to core personality insights that can immediately improve communication strategies. I tested out the limited free trial and found the insights interesting and relatively accurate.
Here’s what I ‘learned’ about our CEO below:
Integrating AI Tools with Sales Strategies
Integrating AI sales tools (properly!) into existing workflows maximizes their impact on revenue generation and efficiency. These technologies work best when they complement rather than replace human expertise and when your Sales teams understand what the integrations do/don’t do well.
Seamless CRM Integration
This is a big one - connecting directly with your Customer Relationship Management (CRM) system helps sales teams and sales leaders understand what activity is taking place with a specific contact or deal.
When selecting AI tools, make your life easier by prioritizing those with native integrations to your existing CRM. This prevents data silos and ensures all customer interactions are tracked in a central location.
Many platforms like HubSpot Sales Hub provide AI-powered engagement tools that qualify leads and engage buyers while syncing all data. This integration enables sales representatives to make decisions based on complete customer histories.
Look for tools that provide bi-directional syncing capabilities. This ensures that updates made in either system reflect across your entire tech stack.
Automating Sales Tasks
AI excels at handling repetitive tasks that consume valuable selling time. Tools like [ColdIQ](https://www.trellus.ai/post/free-ai-tools-for-sales?1b50085e\_page=6) streamline lead acquisition and conversion processes, freeing sales professionals to focus on relationship building.
**Common sales tasks AI can automate:**
* Meeting scheduling and follow-up reminders
* Data entry and contact record updates
* Lead scoring and qualification
* Initial outreach message generation
* Competitor and market research
Many free AI tools like those featured on [Zapier's roundup](https://zapier.com/blog/free-ai-tools/) can handle these tasks without significant investment. The key is choosing tools that address your team's specific bottlenecks.
Be strategic about which processes to automate first. Start with high-volume, low-complexity tasks where AI can immediately demonstrate ROI, then gradually expand to more nuanced applications as your team adapts.
Good luck out there, and be nice to your sales staff – sales is as hard today as its ever been.
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Eric Do Couto
Eric is the Senior Partnerships Manager at Visualping. Eric has over 10+ years of experience in Marketing and Growth Leadership roles across various industries. His experience with website archiving and screenshot archiving has been to gather competitive intelligence for various go-to-market teams.