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Latest updates to the 23andMe Pricing page

  1. Check
    4 days ago
    Change Detected
    Summary
    A holiday offer banner was added: 'Save up to 60% off kits. Limit 4. Ends Dec 25.' The Premium membership section was updated with new pricing and expanded health reports/features, including annual membership details, Health Action Plan, Health Tracks, and additional reports.
    Difference
    28%
    Check dated 2025-12-23T21:36:41.000Z thumbnail image
  2. Check
    11 days ago
    Change Detected
    Summary
    Added Gastroesophageal Reflux Disease (GERD) report powered by 23andMe Research to Premium; removed White Blood Cell Count (Duffy Antigen-Related) report from Premium offerings.
    Difference
    0.6%
    Check dated 2025-12-16T20:28:54.000Z thumbnail image
  3. Check
    18 days ago
    Change Detected
    Summary
    The page adds countdown/shipping deadline text (Order by Dec 17 to receive by Dec 25) and a standard shipping note; promotional text about Cyber Deal and discounts is removed, and certain report navigation items (e.g., See all reports) and a sample Migraine report are deleted.
    Difference
    1%
    Check dated 2025-12-09T18:52:36.000Z thumbnail image
  4. Check
    25 days ago
    Change Detected
    Summary
    The page now displays a Cyber Deal offering up to 60% off kits with a $99 sale price and an expiry date of Dec 8, replacing the prior offer that ended Nov 25 with different pricing.
    Difference
    0.9%
    Check dated 2025-12-02T16:42:48.000Z thumbnail image
  5. Check
    32 days ago
    Change Detected
    Summary
    Added 4,500+ regions worldwide and Genetic health screening, with 10+, 50+, and 95+ condition counts; removed Genotyping, 'reports' wording, and Diversity, Equity & Inclusion from the page/footer.
    Difference
    0.6%
    Check dated 2025-11-25T10:59:54.000Z thumbnail image
  6. Check
    39 days ago
    Change Detected
    Summary
    The Premium membership page now includes additional reports and features (Health Predispositions, Migraine, Obstructive Sleep Apnea, Restless Legs Syndrome), enhanced ancestry options (Historical Matches, Advanced Ancestry Features), and updates the regional coverage from 4000+ to 4500+ regions worldwide.
    Difference
    1%
    Check dated 2025-11-18T06:58:10.000Z thumbnail image

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