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Latest updates to the Facebook - Consumer Pricing page

  1. Check
    4 days ago
    Change Detected
    Summary
    New sections such as The ad auction explained, Best practices for Advantage+ campaign budget, Audience ad targeting, Advertise on Instagram, Run Facebook Ad Campaigns, and related resources have been added. Several pricing-related articles (e.g., How much it costs to advertise on Meta technologies, Pay for ads from the Instagram app) have been removed, reshaping pricing guidance and budgeting information on the page.
    Difference
    14%
    Check dated 2026-01-15T02:44:33.000Z thumbnail image
  2. Check
    67 days ago
    Change Detected
    Summary
    Added 'Pay for ads from the Instagram app' and 'Manage your Meta Verified business subscription' to the page. Removed 'About performance goals' and 'Best practices to potentially reduce cost per result for Meta ads'.
    Difference
    0.5%
    Check dated 2025-11-12T18:39:54.000Z thumbnail image
  3. Check
    137 days ago
    Change Detected
    Summary
    The web page has been updated to provide more detailed information about advertising budgets, strategies, and performance optimization on Meta platforms, emphasizing the importance of ad quality and audience targeting.
    Difference
    100%
    Check dated 2025-09-03T12:29:29.000Z thumbnail image
  4. Check
    343 days ago
    Change Detected
    Summary
    The webpage has undergone significant changes, primarily removing extensive content related to advertising on Facebook, including details about ad creation, pricing, and management tools. Additionally, new login prompts and options for account creation have been added.
    Difference
    100%
    Check dated 2025-02-10T09:12:59.000Z thumbnail image
  5. Check
    350 days ago
    Change Detected
    Summary
    The website has introduced new features for advertising, including detailed guidance on purchasing ads, budget management, and innovative buying options like Reach and Frequency and Target Rating Points, while removing various login prompts and links to other Meta services.
    Difference
    100%
    Check dated 2025-02-03T04:54:13.000Z thumbnail image

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