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Latest updates to the Intuit Pricing page

  1. Check
    3 days ago
    Change Detected
    Summary
    Removed the claim that 70%+ of customers improve their cash flow from the pricing page, removing a key proof point about the product's impact on users’ finances. This alters how the page communicates benefits to potential buyers by eliminating a social proof stat.
    Difference
    0.0%
    Check dated 2026-07-25T23:12:14.000Z thumbnail image
  2. Check
    10 days ago
    No Change Detected
  3. Check
    17 days ago
    Change Detected
    Summary
    On the pricing page, the claim 'Boost efficiency and profitability' was removed and replaced with a new stat '70%+ of customers improve their cash flow.' This shift emphasizes cash flow impact as a key benefit presented to potential customers.
    Difference
    0.0%
    Check dated 2026-07-11T16:54:41.000Z thumbnail image
  4. Check
    25 days ago
    Change Detected
    Summary
    The Talk to Sales block is reformatted to place the phone number on the same line as the label, consolidating the contact information without changing its value.
    Difference
    0.1%
    Check dated 2026-07-04T10:11:35.000Z thumbnail image
  5. Check
    32 days ago
    Change Detected
    Summary
    New prompts guide users to self-employed and basic plans, while several trial offers and detailed features are removed, changing how plan inclusions are conveyed on the pricing page.
    Difference
    3%
    Check dated 2026-06-27T06:02:13.000Z thumbnail image
  6. Check
    39 days ago
    Change Detected
    Summary
    New innovations, onboarding, and enterprise options have been added to the pricing page, including AI-enabled capabilities and related calls-to-action. At the same time, many plan-level feature groupings and promotional blocks have been removed or reorganized to emphasize modular features and enterprise offerings.
    Difference
    7%
    Check dated 2026-06-20T08:19:43.000Z thumbnail image
  7. Check
    46 days ago
    Change Detected
    Summary
    Added the line 'Boost efficiency and profitability' on the pricing page to emphasize benefits. Removed the statistic '70%+ of customers improve their cash flow' from the page, altering messaging about customer outcomes.
    Difference
    0.0%
    Check dated 2026-06-13T00:27:29.000Z thumbnail image

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