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Latest updates to the Klaviyo Latest Updates page
- Check5 days agoChange DetectedAdds OAuth 2.0 support for Salesforce integration, enabling more reliable, password-expiration–free syncing. Introduces Sign-up forms enhancements with an In-App Forms Template Library and launches Flows 2.0, a rebuilt engine designed to process high-volume flows faster.SummaryDifference0.3%

- Check12 days agoChange DetectedWhat's New now lists several new updates including Flow Analyst Best Practices, Composer clarifying questions, MCP Server tools, Billing Analytics Dashboard, and Analytics Agent updates. Together, these entries reflect expanded analytics, localization, and AI-assisted capabilities for planning and optimizing campaigns and flows.SummaryDifference0.4%

- Check19 days agoChange DetectedThe live description for multi-branch flows replaces the previous 'COMING SOON' label and explains that a single decision point can split a flow into three or more paths based on profile properties, behavior, or segment membership.SummaryDifference0.0%

- Check27 days agoChange DetectedThe hero area now spotlights Gwyneth Paltrow joining at K:BOS and includes a prominent 'Register now' call-to-action. The What's New page adds several product updates and feature notes, including Composer - Push Campaigns, A/B Testing in WhatsApp Flow, AI Image Controls, and Segment Generation.SummaryDifference0.5%

- Check34 days agoChange DetectedInstagram content can now be embedded directly in emails, SMS, and sign-up forms, expanding social proof and engagement options. A new API release adds endpoints for custom objects, multi-channel conversations, and Customer Agent, and a minute-level batch sending feature gives finer control over campaign delivery.SummaryDifference0.2%

- Check41 days agoChange DetectedAudience section gained two new features: Multi-Email Profiles, which unifies a customer’s data across up to five email addresses with independent consent tracking and smarter send routing. The Social Insights Agent delivers AI-powered Instagram UGC analysis and proactive insight cards via Composer chat.SummaryDifference0.3%

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