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Latest updates to the Optimizely Pricing page
- Check2 days agoChange DetectedThe page gains new lines emphasizing evals and guardrails, signaling a stronger focus on AI safety, while older AI-style phrases about hypotheses and lab rewriting are removed to shift the messaging tone.SummaryDifference0.8%

- Check9 days agoChange DetectedThe Plans page gains a lead form prefilled with a sample entry (John Doe, john.doe@optimizely.com, Optimizely, Chief Executive Officer, +1 234 567 8901) and a new Search control, accompanied by updated marketing taglines. A US state field and two bandit-themed lines were removed.SummaryDifference2%

- Check16 days agoChange DetectedThe Plans page displays updated branding and visual styling in the plans section, including a refreshed hero area and revised imagery, while the underlying plan content and pricing appear unchanged.SummaryDifference0.4%

- Check23 days agoChange DetectedNew product sections (Agentic CMS, Experimentation, Platform) appear on the Plans page, and the lead capture form is expanded with additional fields. At the same time, older sections and pricing references are removed and privacy/cookie notices are updated.SummaryDifference29%

- Check31 days agoChange DetectedThe wording of the feedback prompt at the top of the Plans & pricing page changed from 'Helpful or nah?' to 'Helpful-ish?', representing a casual rephrasing of the same feedback prompt.SummaryDifference0.2%

- Check38 days agoChange DetectedThe Plans and pricing page now features AI-driven capabilities and new arrangements like Optimizely Opal (AI), drag-and-drop workflows, and enhanced integrations, while multiple older plan components (e.g., Content Marketing Platform, Web Experimentation, Content Management System) have been removed.SummaryDifference14%

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