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Latest updates to the Rent the Runway Pricing page

  1. Check
    3 days ago
    Change Detected
    Summary
    Added 'Our closet is your closet' and 'Get Started' to reinforce the value proposition and prompt action; removed 'Here's why our members rent with subscription.' and 'Learn More,' reducing some contextual guidance and secondary navigation.
    Difference
    0.5%
    Check dated 2026-06-04T02:48:29.000Z thumbnail image
  2. Check
    10 days ago
    Change Detected
    Summary
    New category links for Bridesmaid Dresses, Formal Dresses, Summer Dresses, and Jeans, along with an explainer line and a Learn More CTA, have been added to expand catalog navigation. At the same time, several existing categories and CTAs (Dress Rental, Birthday Dress, Maternity Dresses, Gowns), as well as the slogan Our closet is your closet and the Get Started button, were removed, signaling a refresh of navigation and messaging on the plans page.
    Difference
    1%
    Check dated 2026-05-27T22:10:13.000Z thumbnail image
  3. Check
    17 days ago
    Change Detected
    Summary
    The page gains new event-focused sections and a Chelsea editorial while dropping several older promos and film-character references, signaling a shift in content emphasis and storytelling.
    Difference
    4%
    Check dated 2026-05-20T17:16:13.000Z thumbnail image
  4. Check
    24 days ago
    Change Detected
    Summary
    Adds a 50% off clearance promotion code FINALCALL and introduces campaigns Dress the Part and Rent the Edit featuring named characters; removes the GetDressed promo and references to Chelsea's Edit and related campaigns.
    Difference
    3%
    Check dated 2026-05-13T15:56:18.000Z thumbnail image
  5. Check
    31 days ago
    Change Detected
    Summary
    Adds a new first-time rental discount code GETDRESSED and branding around Chelsea's Edit, including 'Own Your Day' and a promo to rent the 'sane at school drop-off' outfit. Removes the previous Spring promo (RENTSPRING), the 'Dress the Part' concept, and references to film-inspired edits and characters Andy Sachs, Miranda Priestly, and Emily Charlton.
    Difference
    4%
    Check dated 2026-05-06T11:44:48.000Z thumbnail image
  6. Check
    39 days ago
    Change Detected
    Summary
    Adds a promotional banner offering 25% off one-time rentals $60+ with code RENTSPRING. Expands the plan page with new section labels and hero copy (Rent For Everyday, Rent For Events, I'm getting dressed for, Weddings, Vacation, Work, Parties, Everyday) along with film-inspired Rent edits (Andy Sachs, Miranda Priestly, Emily Charlton).
    Difference
    9%
    Check dated 2026-04-29T09:10:54.000Z thumbnail image

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